Cedar Sinai Park
Branding & Identity Design
About the Client:
Cedar Sinai Park is a multi-level senior living organization providing care focused on core Jewish values with over 100 years of service in Portland, OR.
Goal:
Refresh the outdated brand to increase occupancy rates, and gain new investor interest.
Strategy:
Branding Strategy - programmatic surveys, brand messaging, mood board, logo design, and identity design.
Results:
Increased occupancy of all buildings within the community.
Stakeholder alignment on the refreshed brand - “we now have a timeless brand that will carry us into the next 100 years of service.”
The organization has gained new funds for updating community buildings and services.
